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Business Studies AS/A-Level at The Appleton School

Course description

Simon Cowell, Richard Branson and J K Rowling are all successful entrepreneurs. So what makes a successful business idea? Everything in life involves Business. Think about the new top you bought last week and then think of what businesses made it possible for you to be wearing it right now. The obvious ones are the shop and the manufacturing plant, but what about the cotton growers and the delivery company as well as the companies that manage the finances of all those businesses? Thinking about all those processes and people, allows you begin to understand about what Business Studies is all about.

Course content

The AS enables students to understand how businesses identify opportunities and to explore how businesses focus on developing a competitive advantage through interacting with customers. Students develop an understanding of how businesses need to adapt their marketing to operate in a dynamic business environment. The AS also considers people; exploring how businesses recruit, train, organise and motivate employees, as well as the role of enterprising individuals and leaders. Students must investigate different types and sizes of organisation in various business sectors and environments, and in local, national and global contexts. Students develop an understanding of raising and managing finance and measuring business performance and consider the external influences that have an impact on businesses, including economic and legal factors.

The A2 moves from functions to strategy, enabling students to develop their understanding of the core concepts and to take a strategic view of business opportunities and issues. Students analyse corporate objectives and strategy against financial and nonfinancial performance measures and how businesses grow, and develop an understanding of the impact of external influences. Students assess causes and effects of change and how businesses mitigate risk and uncertainty. Students investigate businesses that trade on a global scale and explore their reasons for doing so. Students develop an understanding of the globally competitive environment and consider the ethical and moral dimensions of global business activities.

Assessment

100% examination at both AS and A2.

Future opportunities

  •  Management
  •  Accounting
  •  Sales
  •  Marketing
  •  Human Resources
  •  Operations
  •  Financial services…

… in other words, a career in Business!

How to apply

If you want to apply for this course, you will need to contact The Appleton School directly.

Last updated date: 21 September 2016

Key information

  • Start date: Next September
  • Duration: 1 or 2 years

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