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Business BTEC Level 3 National Extended Certificate at Heanor Gate Science College

Course description

The Extended certificate is for learners who are interested in learning about the business sector alongside other fields of study, with a view to progressing to a wide range of higher education courses, not necessarily in business related subjects.


Course content

The BTEC Level 3 National Extended Certificate in Business is the equivalent in size to one A Level.

Unit 1 Exploring Business

In this introductory unit, learners study the purposes of different businesses, their structure, the effect of the external environment, and how they need to be dynamic and innovative to survive.

In this unit you will gain an overview of the key ingredients for business success, how businesses are organised, how they communicate, the characteristics of the environment in which they operate, and how this shapes them and their activities. You will also look at the importance of innovation and enterprise to the success and survival of businesses, with the associated risks and benefits.

By developing relevant business knowledge and understanding, this unit will help you to progress to employment, vocational raining and higher apprenticeships, or higher education.

Unit 2 Developing a Marketing Campaign

In this unit learners will gain skills relating to and an understanding of how a marketing campaign is developed.

Marketing is a dynamic field central to the success of any business. You will gain an understanding of how a marketing campaign is developed. You will explore different stages of the process that a business goes through when developing its campaign and develop your own campaign for a given product/service.

You will examine the marketing aims and objectives for existing products/services and understand the importance of relevant, valid and appropriate research in relation to customers’ needs and wants. You will use given market research data and other information to make recommendations about the type of marketing campaign that a business should undertake. In this unit you will draw on your learning from across your programme to complete the assessment task.

This unit will give you an insight into how important marketing is to business. It will enable you to make an informed choice as to whether you want to specialise in marketing in employment, training or higher education.

Unit 3 Personal and Business Finance

Learners study the purpose and importance of personal and business finance. They will develop the skills and knowledge needed to understand, analyse and prepare financial information.

This unit includes aspects of both personal and business finance. Personal finance involves the understanding of why money is important and how managing your money can help prevent future financial difficulties. It is vital you understand the financial decisions you will need to take throughout your life and how risk can affect you and your choices. This unit will also give you an insight into where you can get financial advice and support. The business finance aspects of the unit introduce you to accounting terminology, the purpose and importance of business accounts and the different sources of finance available to businesses. Planning tools, such as cash flow forecasts and break- even, will be prepared and analysed.

Measuring the financial performance of a business will require you to prepare and analyse statements of comprehensive income and statements of financial position.

This unit will provide a foundation for a number of other finance and business units and will help you to analyse profitability, liquidity and business efficiency. It will give you the knowledge and understanding to manage your personal finances and will provide you with a background to business finance and accounting as you progress to employment or further training.

The fourth unit will be either Recruitment and Selection Process or Investigating Customer Service.

Unit 8 Recruitment and Selection Process

Learners explore how the recruitment process is carried out in a business. The unit gives them the opportunity to participate in selection interviews and review their performance.

Unit 14 Investigating Customer Service

Learners will study how excellent customer service contributes to business success. The unit gives learners the opportunity to develop their customer service skills.

Entry requirements

Passes at GCSE and good English skills


The course consists of 4 units of which 3 are mandatory. 2 units are externally assessed. Mandatory content (83%). External assessment (58%).

Future opportunities

This award will enable students to access a wide range of career opportunities:

  • Communications
  • Administration
  • Management
  • Marketing
  • Human Resource Management

At university students can choose to specialise in a specific area of Business or combine Business and other subjects.

How to apply

If you want to apply for this course, you will need to contact Heanor Gate Science College directly.

Last updated date: 06 September 2016

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