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Media Studies A Level at Warwickshire College Group

Course description

The media play a central role in contemporary culture, society and politics. They shape our perceptions of the world through the representations, ideas and points of view they offer. The media have real relevance and importance in our lives today, providing us with ways to communicate, with forms of cultural expression and the ability to participate in key aspects of society. The economic importance of the media is also unquestionable. The media industries employ large numbers of people worldwide and generate significant global profit. The globalised nature of the contemporary media, ongoing technological developments and more opportunities to interact with the media suggest their centrality in contemporary life can only increase. The A Level Media Studies Course offers learners the opportunity to develop an informed understanding of these key issues, using a comprehensive theoretical framework and key theories to support critical exploration, analysis and debate.

Course content

Media Forms and Products

Learners study a range of media forms - music video, video games, advertising, film marketing, newspapers and radio - through media products chosen by the teacher.  In addition, television, magazines, blogs and websites are studied in depth through products set by WJEC. 

Collectively, the products studied:


· Possess social, cultural and historical significance 
· Illustrate a range of products in termsof genre/style, form and audience 
· Represent different historical periods and global settings 
· Illustrate different industry contexts,including those outside the commercial mainstream 
· Include those aimed at, or produced by,minority groups 
· Reflect contemporary and emergingdevelopments in the media 
· Provide rich opportunities for analysis and application of the theoretical framework detailed  
· Include media products that stimulate learners and extend their experience of the media. 

 Theoretical Framework -  The framework consists of four inter-related areas: 

· Media language: how the media throughtheir forms, codes, conventions and techniques 
  communicate meanings 
· Representation: how the media portrayevents, issues, individuals and social groups 
· Media industries: how the media industries' processes of production, distribution and 
  circulation affect media forms and platforms
· Audiences: how media forms target, reach and address audiences, how audiences interpret 
  and respond to them, and how members of audiences become producers themselves.   
· Theories: Learners will study a wide range of theoretical approaches and theories, including 
  advanced approaches, to inform and support their analysis of media products and processes.

Learners will in addition produce a media product:


·Media Production (non-exam – assessment) Learners create an individual media production in one form, applying their knowledge and understanding of media language, representation, industry and audiences in
response to a choice of briefs set by the examining body (WJEC).  The forms that learners can work in include
television, magazine, film marketing, music marketing and online options.

Entry requirements

A minimum of 5 GCSE's achieved at grade 4/C or above to include English/English Language and Maths at grade 4 (C).

Offers subject to a satisfactory School Report. 

Future opportunities

Media Studies works well with a range of other A Levels, including Film Studies, English, Sociology, Psychology, History and ICT.

How to apply

If you want to apply for this course, you will need to contact Warwickshire College Group directly.

Last updated date: 19 January 2017
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