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Creative Business & Marketing BTEC National Level 3 Extended Diploma at The City of Liverpool College

Course description

The Level 3 Extended Diploma in Creative Business and Marketing is a fast paced practical, work-related course. You will learn cutting edge, industry standard skills by completing projects and assignments that are based on realistic business situations, activities and demands. As well as learning about the subject area you have chosen, you will develop the skills you need to start a career or become a freelance/small business start-up. The course runs for two years which means when you have finished the course you can choose to either seek employment, become self-employed or continue your education at university.

The course is aimed at students entering the Business and Marketing sector, and those already working in the area who are looking to renew their skills with formal training or entrepreneurs looking to work for themselves.

Course content

You will gain a valuable insight into the world of Business and Digital Marketing with a creative flare, which will include:

  • Exploring Business Environment
  • Social Media
  • SEO
  • Marketing
  • Pay per Click
  • Google Analytics
  • Google Ad-words
  • Email Marketing
  • Writing a Business Plan
  • Pitching Business Ideas
  • Team Building
  • Principles of Management

You will also be completing live briefs and building a professional portfolio as well as using and developing skills in the latest business driven software.

Entry requirements

5 GCSEs at grades A*-C, including English and Maths.

An entrepreneurial, hardworking, driven, focused, goal orientated, motivated, committed attitude to succeed in the business world.

Future opportunities

You can choose to either continue your studies at university level on either HND or Degree courses in Marketing, Business Studies or any other business related course.

Or, you may wish to seek employment in the industry.

Or choose to set up your own business.

How to apply

If you want to apply for this course, you will need to contact The City of Liverpool College directly.

Last updated date: 27 September 2016

Key information


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    • The Arts Centre is located in Liverpool's Hope Street Quarter. This striking Georgian district stretches from the Anglican Cathedral to the Liverpool Metropolitan Cathedral and includes a wealth of cultural venues including the Philharmonic Hall, both Unity and Everyman Theatres and some of the best hotels and restaurants the City has to offer. The Arts Centre is centrally located and is within a five-ten minute walk of Liverpool's bus and train stations.

      This campus has established itself as the leading arts teaching and learning institution on Merseyside, providing students with first class creative and digital facilities including specialist arts, drawing, painting and sculpting studios and technical facilities, state of the art design workshops, industry standard recording studios, premier dance and drama facilities, first-class photography work rooms and modern fashion and multimedia studios.

      The City of Liverpool College is a founder college of the National Skills Academy for Creative and Cultural Skills and a lead provider of Fashion courses in the region.