Accessibility links

A Level Business Studies at Great Baddow High School

Course description

The purpose of the course is to enable you to develop a critical understanding of organisations, the markets they serve and the process of adding value, through a problem-solving approach to business studies. This will be done by encouraging you to develop:
- an understanding of the importance of seeing problems through different perspectives, of working with others and of contributing to the working of teams;
- a knowledge and critical understanding of the way businesses are organised internally and of the local, national and international environments within which business operates;
- a critical understanding of the way factor inputs are processed to obtain product output and added value;
- a critical understanding of the co-operation and inter-dependence which participation in society entails, through direct experience and observation;
- key skills of numeracy, communication, information technology, problem-solving, decision-making and team-working through working in business situations and through solving problems;
- knowledge and competence in the use of language, concepts, conventions, techniques and decision-making procedures in business behaviour;
- skills of research, selection and use of data, decision-making and presentation;
- awareness of the nature and significance of innovation and change within the context of business.
The use of information technology is an essential part of the course, requiring the development of skills and their application to problem-solving situations within business.

Course content

Business 1
a) The nature of business, including classification, size, stakeholders, legal structure and change.
b) Individual, business, private and public sector objectives and how these affect business organisation.
c) The different internal organisations found in businesses, the reasons for their existence, their management and effect on stakeholders.
d) The nature of the business environment and changes within it caused by social, legal, economic, environmental, political and technical factors.
e) Objectives of the state, such as macro-economic factors, inflation, monetary and fiscal policies, and supply and demand and their impact on business.
Business 2
a) Information and business decision-making techniques, such as types of market research, analysis and evaluation of data and its management, including the use of information technology applications.
b) The work of functional areas of business behaviour, such as operations, finance and marketing.
c) Financial control of business to include budgets, cash flow, costs, investment decisions and interpretation of profit/loss accounts and balance sheet.
d) The relationship between organisation objectives and human resources, to include workforce planning.
Business 1
This module should build upon the introduction given in the core modules, integrating with ideas and concepts introduced earlier.
a) The market - definition, market segmentation and aggregation, market share and growth and laws constraining marketing activity.
b) The marketing mix - the need to identify the correct mix of market research, product planning and differentiation, pricing, promotional methods and distribution channels.
c) Marketing planning details - marketing objectives in relation to other departments and nature of the firm’s market - local, national or international.
Business 2
a) Setting corporate objectives at tactical and strategic levels. Communication of objectives through corporate plans and mission statements.
b) Tools for corporate planning - Ansoff matrix, decision trees, time series analysis and critical pass analysis.
c) External influences on the firm such as market failure, labour markets, unemployment, interest rates and legal behaviour.
d) Devising and implementing strategy, reviewing strategy and managing strategic change.
Business 3 - All of the above



Assessment of this course is based on completion of four modules as listed below. AS level may be achieved at the end of the first year following the two compulsory and externally set examinations AS grades are not counted as part of the A-Level. For the A-level, students must complete two years and take three assessments at the end of year two. Assessments are timed as follows:

1. Business 1 - 1 1/2 hour written exam June of year 12
2. Business 2 - 1 1/2 hour written exam June of year 12
A level
3. Business 1 - 2 hour written exam June of year 13
4. Business 2 - 2 hour written paper June of year 13
5. Business 3 - 2 hour written paper June of year 13


How to apply

If you want to apply for this course, you will need to contact Great Baddow High School directly.

Last updated date: 30 April 2015

Key information

  • Start date: Next September
  • Duration: 2 Years